Video marketing is starting to surpass general content marketing for a few reasons. One is that it is extremely mobile-friendly, because it is easier to access and digest than scrolling through an article is. Also, as attention spans decrease because of all of the mobile browsing we are doing, videos are more likely to hold a viewer’s attention than a long piece of text because it is easier to pay attention too and is delivered in a much shorter package.
With that being said, here is a video full of video marketing ideas from Think Media. These tips will help you figure out what your clients could be looking for in terms of video content, and what kind of content will keep new visitors around and possibly turn them into new leads.